THIS IS THE NEW GENERATION

  • Jonit Bookheim
  • 11 Feb, 2013

The next generation of fashionistas walked the runway last week at Northside College Prep High School in Chicago.  They rocked the looks, but the coolest thing about these budding style-ophiles is that they are also the next generation of social justice advocates.  The students used their passion for fashion to teach their peers and community about fair trade and the way our purchases have an impact on global poverty.

Awareness and advocacy of fair trade have been growing on high school and college campuses around the country.  And we’re glad it is, cause they look so cute in the clothes!

The effortlessly chic Juniper Jumpsuit

The powerful, sleek Ikat Mod dress

The boho mod Genevieve Jumper

The sweet and light Dalia dress

All the models looked absolutely fabulous in Mata.  The four guys kneeling in front were modeling the ethically-made college t-shirts and sweatshirts of Alta Gracia.  To read more about the students’ campaign to source sweatshop-free school apparel and to see more pics from the show, check out this article.

Are you interested in organizing a fair trade fashion show at your school?  We’ll lend you the clothes.  Email taylor@matatraders.com for information.

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